The Ruby Cup menstrual cup, made by Ruby Life, is a healthier, more sustainable and cost-effective alternative to pads and tampons.
The company, which began as a social start-up in 2011, has now grown into an award-winning social business. When Julie, Maxie and Veronica (the co-founders) created Ruby Cup, it wasn’t simply because they wanted better menstrual health solutions for themselves. Rather, they wanted these solutions to be available to women and girls everywhere, regardless of their income or background.
Since 2012, every single Ruby Cup sold is accompanied by another cup that is donated to a girl or woman who struggles to gain access to safe and affordable period products.